Knauf stands for opportunity. We know that opportunity looks different to each person and we are proud that we see opportunity in everyone. This exciting role within the Marketing Department could be the perfect opportunity for you to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us.

As a Group we are a global manufacturer of construction materials and our 41,500 team members in 90 countries across 300 sites provide a huge opportunity for anyone with ambition and energy. We value everyone's contribution equally and we ask that you bring your whole self to work, to enrich the business further, as together we achieve more in a safe and inclusive environment.

We are looking for an experienced Senior Product Manager to lead product innovation, shape market positioning, and drive business growth. This role involves leveraging market trends, customer insights, and system performance data to craft impactful strategies that align with Knauf’s overarching business objectives.

This is a full-time role, working 37.5 hours per week. We’re a flexible employer, offering the opportunity to work from home & our Sittingbourne office.

Can you say yes?

• Have you used insights and job outcomes from varying customer types to develop a category/product strategy aligned with business goals and ambitions?

• Can assess and analyse competitor portfolios and propositions to determine future positioning?
• Have you successfully applied the above skills in a technical and highly regulated industry?

If so we would welcome your application.

What you'll be doing:

Market Analysis & Strategy

• Analyse sector trends, competitor portfolios, and system performance to identify opportunities for growth.
• Develop category and product strategies aligned with business goals, market intelligence, and customer feedback.
• Drive new product development (NPD) and product extensions to meet market demands and sustainable revenue targets.

Customer Engagement & Insights

• Build customer frameworks to identify unmet needs and opportunities, leveraging insights to justify NPD and portfolio enhancements.

Portfolio Management & Planning

• Oversee the full product lifecycle, from concept to launch and phase-out, ensuring alignment with business objectives.
• Conduct annual range reviews, develop go-to-market strategies, and manage product imports to achieve portfolio goals.

Performance Monitoring & Reporting

• Analyse portfolio performance by customer, sector, and KPIs, managing pricing, margins, and promotional activities.
• Prepare regular reports for senior management, highlighting achievements, challenges, and opportunities.

Collaboration & Execution

• Work with Technical, Marketing, and customer-facing teams to ensure accurate product literature, effective campaigns, and market recognition.
• Maintain robust document control in line with CCPI principles.

What we'd love for you to have:

• CIM Marketing or business qualification.
• Experience in integrated marketing campaigns (construction, manufacturing, or B2B preferred).
• Competent user of CRM systems (e.g., Salesforce) and digital tools (LinkedIn, Campaign Manager, Google Analytics, email platforms).
• Data interpretation, budget management, ROI calculation experience.
• Experience working with sales, product, and specification teams; strong project management and communication skills.
• Influence change, build relationships, and network confidently.
• Team player with a customer-centric approach

We will provide:

• A competitive salary + package
• Three paid days leave for community, charitable, or voluntary commitments.
• 7% employer pension contribution.
• Level 3 Westfield Cashplan Healthcare.
• Income Protection
• Access to a Reward & Benefits platform.
• Access to Employee Assistance Program (legal or medical advice).
• Life Assurance (x 4 times your basic salary).
• Cycle to Work Scheme and Tech Scheme

What happens next?

We appreciate that your time is precious and applying for a new job can be a lengthy process - so we have committed to replying to your application within three working days.